Inspiring the Next Generation.
Project Overview
The Football Association and Weetabix invited a group of young competition winners to St George's Park for a once in a lifetime opportunity to train and play alongside England footballers. My role was to capture the energy, emotion and genuine interactions throughout the day, creating a library of authentic lifestyle imagery that celebrated the experience while delivering versatile brand assets for PR, digital campaigns, social media and future marketing.
Client
The Football Association / Weetabix
Commission
Commercial lifestyle photography at St George’s Park
Role
Photographer
Brief
Capture an inspiring and energetic experience designed to encourage the next generation’s involvement in football.
Deliverables
Campaign and lifestyle photography for advertising, digital marketing, social media and brand communications.
Production
Photographing talent and activity across St George’s Park, combining directed portraits with natural, energetic moments that reflected the partnership and experience.
